Put Your Listings on Facebook Marketplace

Facebook Marketplace is a free, easy-to-use tool that can increase the exposure of your listings. This guide will take you through the basics of creating a marketplace listing for your listings. 

Consult your board regulations to determine if there are any additional guidelines you need to follow when advertising on Facebook Marketplace. Facebook terms of use change regularly. Ensure you are up to date with current terms of use before posting. 

Note: Marketplace listings must be made by your personal profile

Step 1

Go to Facebook Marketplace

Step 2

Click on “+ Create new listing”

Step 3

Choose “Home for Sale or Rent”

Step 4

Include 5-10 photos that showcase the best the home offers. You can drag photos from your computer here or select them from a folder.  Keep your description concise and to the point. People will not read a lot of text on these listings. Fill out the information in all of the dropdown options.

Step 5

Review the preview of your ad. If your area has active sale groups, you can join them and post them. It is not necessary to post in groups. Marketplace is selected by default for posting. When you're ready, click “Publish”

Important Tips

• Respond to comments with an answer to their question as well as a link to your website. You may also want to send the commenter a personal message to increase their likelihood of becoming a buyer.

• Respond to all messages with an answer to the question, a request for their phone number a link to the listing on your website.

• Set a reminder to remove the listing when it has expired or sold. Ensure that you are maintaining your advertisements in accordance with your local board rules.

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